Teen taking drivers ed class

Drive Safe Challenge

By the Mercury Team

Making a Positive Impact on Teen Drivers, One at a Time

The Mercury Insurance Drive Safe Challenge community event is designed to take on the number one cause of teen deaths – car crashes. The program occurs in local communities where Mercury has existing partnerships to promote driver safety. These events provide parents and teens with valuable resources and experiences that will help keep young drivers safe on the road.

Mercury Insurance along with National League Hockey teams, local law enforcement agencies and top-notch driving school instructors work together to create an experiential driving program that arms teens with the skills to handle some of the most dangerous situations on the road. All participants at the day-long events learn collision avoidance and car-handling techniques from professional driving instructors including how to handle an out-of-control car on a slippery surface.

Tampa Bay Drive Safe Challenge

The Mercury Insurance Drive Safe Challenge took to the road again in January 2018, this time at Amalie Arena in Tampa, Florida with the NHL’s Tampa Bay Lightning and the Tampa Police Department. Car crashes are the leading cause of teen fatalities across the nation, and many lives could be saved with better behind-the-wheel training and more focus and attention on the road.

Lightning high school hockey league players and Tampa area teens joined Lightning alumnus Mathieu Garon and the team’s mascot, Thunderbug, as they learned how to be safer drivers by participating in a collision avoidance and defensive driving course. Participants got behind the wheel to drive several courses, including skid control, emergency braking, slalom and distracted driving, which required drivers to try and text while driving.

Anaheim Ducks Drive Safe Challenge

The Mercury Insurance Drive Safe Challenge activated in Anaheim, California with a free, daylong teen driving program, which included hands-on skills training within an enclosed, secure parking lot at the Honda Center. Helping Mercury impart safe driving tips and defensive driving techniques were the NHL Anaheim Ducks and the California Highway Patrol.

Participants included high school hockey players, peers and parents from all over Southern California. Former Ducks stars Scott Niedermayer and Teemu Selänne were also present with Teemu taking up the challenge of testing his own driving skills. In addition to collision avoidance and car handling techniques, students were told to pull out their cell phones and text while driving at speeds of up to 25 miles per hour on the enclosed course get an understanding of how dangerous and scary distracted driving is, leading to several knocked over cones!

Mercury Team

The Mercury Marketing Team is made up of professionals in the fields of Content Creation, Public Relations and Social Media. The team works together to deliver professionally written and researched content to provide information for consumers.

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