SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

(Amendment No.   )

Filed by the Registrant                                      x

Filed by a Party other than the Registrant   ¨

Check the appropriate box:

 

¨ Preliminary Proxy Statement
¨ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
¨ Definitive Proxy Statement
x Definitive Additional Materials
¨ Soliciting Material under Rule 14a-12

Mercury General Corporation

 

(Name of Registrant As Specified In Its Charter)

 

  

 

(Name of Person(s) Filing Proxy Statement if Other Than the Registrant)

Payment of Filing Fee (Check the appropriate box):

 

x No Fee required
¨ Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

 

(1) Title of each class of securities to which transaction applies:

 

 

(2) Aggregate number of securities to which transaction applies:

 

 

(3) Per unit price or other underlying value of transaction computed pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the filing fee is calculated and state how it was determined):

 

 

(4) Proposed maximum aggregate value of transaction:

 

 

(5) Total fee paid:

 

 

¨ Fee paid previously with preliminary materials.
¨ Check box if any part of the fee is offset as provided by Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid previously. Identify the previous filing by registration statement number, or the Form or Schedule and the date of its filing.

 

(1) Amount Previously Paid:

 

 

(2) Form, Schedule or Registration Statement No.:

 

 

(3) Filing Party:

 

 

(4) Date Filed:

 

 


*** Exercise Your Right to Vote ***

Important Notice Regarding the Availability of Proxy Materials for the

Shareholder Meeting to Be Held on May 08, 2013

 

          

 

Meeting Information             

   
MERCURY GENERAL CORPORATION                              Meeting Type: Annual Meeting    
        For holders as of:  March 14, 2013    
          

 

Date:  May 08, 2013

 

 

       Time:  10:00 AM PDT

   
          

 

Location:  The Wilshire Country Club

   

  LOGO

       

 301 North Rossmore Avenue

   
       

 Los Angeles, CA 90004

 

 

 

   
            

LOGO

 

   MERCURY GENERAL CORPORATION

   ATTN: JUDY WALTERS

   4484 WILSHIRE BOULEVARD

   LOS ANGELES, CA 90010

   

 

You are receiving this communication because you hold shares in the above named company.

     

 

This is not a ballot. You cannot use this notice to vote these shares. This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. You may view the proxy materials online at www.proxyvote.com or easily request a paper copy (see reverse side).

     

 

We encourage you to access and review all of the important information contained in the proxy materials before voting.

 

        See the reverse side of this notice to obtain proxy materials and voting instructions.


      Before You Vote         
        

How to Access the Proxy Materials

 

          Proxy Materials Available to VIEW or RECEIVE:    

 

 

 

 

 

 

 

 

      

 

       

1. Notice & Proxy Statement        2. Annual Report/10K Wrap

 

How to View Online:

Have the information that is printed in the box marked by the arrow LOGO (located on the following page) and visit: www.proxyvote.com.

 

How to Request and Receive a PAPER or E-MAIL Copy:

 

If you want to receive a paper or e-mail copy of these documents, you must request one. There is NO charge for requesting a copy. Please choose one of the following methods to make your request:

 

                               1) BY INTERNET :         www.proxyvote.com

                               2) BY TELEPHONE :     1-800-579-1639

                               3) BY E-MAIL* :             sendmaterial@proxyvote.com

 

*   If requesting materials by e-mail, please send a blank e-mail with the information that is printed in the box marked by the arrow  LOGO  (located on the following page) in the subject line.

 

Requests, instructions and other inquiries sent to this e-mail address will NOT be forwarded to your investment advisor. Please make the request as instructed above on or before April 21, 2013 to facilitate timely delivery.

 

   
       

 

      How To Vote         
        

Please Choose One of the Following Voting Methods

 

LOGO

 

       

 

Vote In Person: Many shareholder meetings have attendance requirements including, but not limited to, the possession of an attendance ticket issued by the entity holding the meeting. Please check the meeting materials for any special requirements for meeting attendance. At the meeting, you will need to request a ballot to vote these shares.

 

Vote By Internet: To vote now by Internet, go to www.proxyvote.com . Have the information that is printed in the box marked by the arrow  LOGO  available and follow the instructions.

 

Vote By Mail: You can vote by mail by requesting a paper copy of the materials, which will include a proxy card.

 

   
       


    Voting items

       The Board of Directors recommends you vote

      FOR the following:

 

  1.   Election of Directors
    Nominees                
  01   George Joseph   02   Martha E. Marcon   03   Donald R. Spuehler   04   Richard E. Grayson   05   Donald P. Newell
  06   Bruce A. Bunner   07   Christopher Graves   08   Michael D. Curtius   09   Gabriel Tirador    

 

      The Board of Directors recommends you vote FOR the following proposal:

 

  2   To Approve the Mercury General Corporation Senior Executive Incentive Bonus Plan.
 

 

NOTE:     Such other business as may properly come before the meeting or any adjournment thereof.

 

LOGO

 


 

 

 

 

       

 

       

 

LOGO